Nominations Open for 2016 4R Advocate Awards Program

from The Fertilizer Institute | October 1, 2015

4R Consistent, 4R Events, 4R Practices, 4R's in the Media, Implement the 4Rs, Right Place, Right Rate, Right Source, Right Time

Celebrating its Fifth Year, the 4R Nutrient Stewardship Program Honors Fertilizer Retailers and Growers who demonstrate a Strong Commitment to Nutrient Use Efficiency

WASHINGTON, D.C. – The Fertilizer Institute (TFI) today kicked off the 2016 4R Advocate Awards Program with a call for entries from retailers wishing to highlight exceptional nutrient stewardship practices of their farmer customers. Celebrating its fifth anniversary, the 4R Advocate Award program recognizes farmers who protect and improve the environment, boost profitability and benefit surrounding communities through nutrient stewardship practices known as the 4Rs: using the right nutrient source, at the right rate, at the right time and in the right place

As program rules dictate, retail dealers nominate their customers for the awards. The dealers are also recognized with 4R awards for their supporting roles.

Nomination forms and details for the 2016 4R Advocate Awards are now available exclusively on the Nutrient Stewardship site at this link Entries must be submitted online and are due November 6, 2015. Winners will be announced in December.

Throughout 2016, 4R Advocates will serve as spokespersons and share their stories of how they use fertilizer best management practices to improve nutrient use efficiency on their farms. Their work demonstrates the commitment fertilizer retailers and growers have to help protect the environment. 

 “The farmers and retailers honored as 4R Advocates demonstrate that best nutrient management practices and environmental protection go hand-in-hand with a positive return on investment,” Chris Jahn, TFI president, said. “These awards add value to the 4R Nutrient Stewardship Program because they engage growers, retailers and allies with peers who can share their real-world stories. By including the input and help of supporting organizations, we’re able to share these successes with a growing list of farmers and other stakeholders.”

The five winning growers, spouses and their nominating retailers will receive an expense-paid trip to Commodity Classic, March 3 – 5 in New Orleans, La. The Commodity Classic is the annual gathering for America’s soybean, corn, wheat and sorghum farmers. At the Classic, 4R Advocates will see the latest farming innovations, share ideas with other growers and agricultural leaders. They will be honored at an invitation-only banquet. Profiles and videos featuring interviews with previous 4R Award winners can be viewed here